Cross-border marketplace selling is a great way to reach new customers and grow your business. However, it can be challenging to build trust with customers from other countries but rewarding with 82% of customers saying that they are more likely to shop with a retailer that they trust and 70% of customers say that they are more likely to recommend a retailer to their friends and family if they trust the retailer.

Here are 10 things you can do to build trust with cross-border marketplace customers:

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1. Provide clear and accurate product information. This includes product descriptions, images, and reviews. Make sure that all of your information is accurate and up-to-date.

   * 95% of customers say that accurate product information is important when making a purchase.

   * 79% of customers say that they would not buy from a retailer that did not provide clear and accurate product information.


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2. Offer a secure payment method. This will give customers peace of mind knowing that their credit card information is safe.

   * 63% of customers are more likely to shop with a retailer that offers a secure payment method.

   * 45% of customers have abandoned an online purchase because they were concerned about the security of their payment information.


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3. Provide clear and concise shipping information. Let customers know how long it will take for their order to arrive and what the shipping costs are.

   * 72% of customers say that they are more likely to shop with a retailer that provides clear and concise shipping information.

   * 63% of customers have abandoned an online purchase because they were not clear on the shipping costs or delivery time.


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4. Offer a money-back guarantee. This will give customers peace of mind knowing that they can return their purchase if they are not satisfied.

   * 75% of customers are more likely to shop with a retailer that offers a money-back guarantee.

   * 58% of customers have returned a purchase because they were not satisfied with it.


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5. Provide excellent customer service. This means being responsive to customer inquiries and resolving any problems quickly and efficiently.

   * 92% of customers say that they are more likely to shop with a retailer that provides excellent customer service.

   * 76% of customers have stopped doing business with a retailer because of poor customer service.


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6. Use trust seals and badges on your website. These seals and badges can help to reassure customers that your website is secure and trustworthy.

   * 73% of customers say that they are more likely to shop with a retailer that uses trust seals and badges on their website.

   * 62% of customers have never heard of trust seals and badges.


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7. Translate your website into multiple languages. This will make your website more accessible to customers who speak other languages.

   * 65% of customers are more likely to shop with a retailer that has their website translated into their language.

   * 35% of customers do not speak English as their first language.


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8. Use local payment methods. This will make it easier for customers to pay for their purchases.

   * 70% of customers are more likely to shop with a retailer that accepts their local payment method.

   * 30% of customers do not use credit cards.


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9. Be aware of cultural differences. What is considered to be trustworthy in one culture may not be considered trustworthy in another.

   * 60% of customers say that they have had a negative experience with a retailer because of cultural differences.

   * 40% of customers are not aware of the cultural differences that may affect their shopping experience.


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10. Use social media to build relationships with customers. This is a great way to connect with customers and show them that you are a trustworthy retailer.

   * 75% of customers follow brands on social media.

   * 60% of customers have purchased from a brand after following them on social media.


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By following these tips, you can build trust with cross-border marketplace customers and grow your business internationally.

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